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Abstract

Asia is a strategic growth area and Bayer has taken a significant role in many publicprivate partnerships, including being a founding member of Grow Asia in Indonesia, with CIMMYT in India, NATESC/MOA in China and a broad coalition of groups in Vietnam. Bayer supports sustainable intensification of agriculture via developing and promoting integrated crop production packages. Its Much More programs deliver substantial benefits for growers and the community. Significant increases in rice yields and income have been demonstrated across Asia and the program has now been extended to coffee, citrus, integrated shrimp production and other crops.

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