CHANGING CONSUMER PERCEPTIONS ABOUT GENETICALLY MODIFIED FOODS

University students took part in an experimental auction designed to elicit and estimate the influence of information bias on consumer willingness to pay for GM versus non-GM food products. Surveys before and after the auction queried participants on their perceptions about GM foods and the associated risks, and their beliefs and attitudes about the interaction between farming practices and the environment. Students received either positive- or negative-biased information about the impact of biotechnology on the environment during the auction. Consumer perceptions were influenced by information bias.


Issue Date:
2003
Publication Type:
Conference Paper/ Presentation
DOI and Other Identifiers:
Record Identifier:
https://ageconsearch.umn.edu/record/16598
PURL Identifier:
http://purl.umn.edu/16598
Total Pages:
28
Series Statement:
Paper presented at Western Coordinating Committee on Agribusiness: WCC-72 Annual Meeting; Paper Presented at 2003 WCC-72 Meeting




 Record created 2017-04-01, last modified 2020-10-28

Fulltext:
Download fulltext
PDF

Rate this document:

Rate this document:
1
2
3
 
(Not yet reviewed)