This paper goes through and analyses an example of one Russian beekeeping company which having chosen an unusual way of marketing its quality food products succeeded and now is coming to the European market.
Title
Multi-level marketing of quality beekeeping products
Issue Date
2007
Publication Type
Conference Paper/ Presentation
Record Identifier
https://ageconsearch.umn.edu/record/7891
PURL Identifier
http://purl.umn.edu/7891
Page Range
739 - 741
Total Pages
3
Series Statement
Poster paper 07