Educational Milk-for-Health Campaigns

Directions are given for organizing a local milk campaign, outlining the plan of approach which includes preliminary conferences, community committee meetings, and the speakers' training school. Follow-up work is described as consisting of milk sale reports, physical and dietary surveys, and milk feeding demonstrations. The functions and duties of numerous committees and subcommittees are set forth, and various blank forms and sample records are reproduced. Suggestions are made for posters and other forms of publicity.