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Abstract
One of the municipalities, located in the eastern Serbia in the Braničevo district, that has not yet used its tourist potentials is the municipality of Malo Crniće. It is surrounded by five other municipalities and consists of nineteen settlements. In line to OECD criteria, or according to the structure of geographical coverage and the type of activity of majority of residents, municipality of Malo Crniće possesses predominantly rural character. Within the municipality, there is a large number of natural and social attractions that could be put into the function of tourism development. Unfortunately, so far, tourism in mentioned municipality has been developed in spontaneous manner, while all attractions have not been properly valorized in terms of tourism. The main goal of municipality development has been recognized in connection of economic and non-economic activities, towards the achieving positive multiplied effects through the synergy of all potentials, that will be set in motion “wheel of development”. This is precisely the role and importance of tourism, which must represent a link between all vital segments significant for the development of municipality. Considering availability of preserved natural environment, one of the principles of tourism development in municipality must be its implementation in sustainable manner. The aim of paper is to indicate strategic directions for possible tourism development based on examination of respectable natural and social (anthropogenic) resources.