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Abstract

This work presents a proposal, as well as the results of the diagnosis of dimensions of Corporate Social Responsibility (CSR) in Agribusiness in Baja California Sur Mexico, so that the vision of entrepreneurs is perceived in the correspondence of their actions with the environment. That is, beyond its financial objectives, including ethical, social and environmental aspects. The study highlights the importance of CSR towards business performance in Agribusiness, without leaving aside the economic and organizational objectives of the company. In the end, results are shown regarding the evaluation of the proposed dimensions, with human rights being mostly valued and inclusion less so. The importance of CSR in Agribusiness as a key paradigm in creating value and promoting sustainability is concluded.

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