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Abstract

Supply chain management has become an increasingly important topic to agribusiness managers during the past five years. Drivers of this trend include buyers seeking higher levels of customer service and efforts by firms to control costs, especially inventory. This case introduces the reader to supply chain management. It would work well either as part of a capstone course, in a special topics course, or in an executive education course. The case explores some of the issues and dilemmas associated with supply chain management efforts at BioAg, a small Midwestern firm that manufacturers agricultural chemicals that are environmentally sensitive.

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