Excerpt: Farm-management specialists, the same as other subject-matter workers, recognize their twofold responsibility of not only making their own project efficient but also of so relating it to the other extension activities as to make the full Extension Service program the most effective or efficient. In order to do this, we realize the importance of close and continuous contact with the other subject-matter workers. My purpose today, therefore, will be to set forth our program relating to the poultry industry, and I desire your suggestions both in regard to what is presented and what additional things your experience suggests that we might be doing.