The Farm Credit Administration's (FCA) proposed customer choice regulation will permit aggressive FCS institutions to lend almost anywhere they want. Driving the consolidation process are the FCS' empire builders. Four key FCS empire builders are discussed, including: 1. Doug Sims, CEO at CoBank, a nationwide cooperative bank, is well positioned to become the dominant empire builder within the FCS. 2. Terry Fredrickson, CEO at AgriBank, probably is FCS' number 2 empire builder as well as a heavy hitter, pulling down $533,000 in 1997. 3. Coming up fast as the number 3 empire builder and heavy hitter is Jim Kirk, CEO at both the AgAmerica and Western FCBs. 4. Jack Webster, CEO at FCS of America, which until recently was known as FCS of the Midlands, could become a much bigger player within the FCS.