Analysis of Consumer Perception of Product Attributes in Pet Food:  Implications for Marketing and Brand Strategy

Analysis of Consumer Perception of Product Attributes in Pet Food: Implications for Marketing and Brand Strategy

Hobbs, Lonnie; Shanoyan, Aleksan

2018

Formats

Title

Analysis of Consumer Perception of Product Attributes in Pet Food: Implications for Marketing and Brand Strategy

Author(s)

Subject(s)

Issue Date

Jun 20 2018

Publication Type

Conference Paper/ Presentation

DOI and Other Identifiers

Record Identifier

https://ageconsearch.umn.edu/record/274070

Language

English

Record Appears in