Experiments were conducted under controlled conditions to determine the effect of different ethanol concentrations on the initial growth of'Camelot' bell pepper. Plants in the two-true leaf stage were submersed for 2 minutes in either 0, 5, 10, 15 or 20% ethanol solution (v/v). Plant height, leaf area per plant, number of floral buds per plant and leaf and stem dry weight per plant were collected 40 days after treatment. Bell pepper plants had the highest values for all variables under study when solutions containing 10% ethanol were applied. In most cases, 20% solutions reduced variables studied at or below control levels.