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Abstract

For the last years, consumption of organic products in general and in particular organic olive oil is experiencing a significant increase in Spain. The growth in demand does not justify, however, a balanced position in the domestic market, on the contrary, surpluses, that make the export be required like a requirement for the viability of the sector. In this research, some factors that traditionally has been linked to the possibility that companies actively participate in international markets have been analysed. The results extracted, using method a binary logistic regression show the existence of a relationship between the training manager, legal form and the use of Information Technology and Communication (ICT) and the probability that the organic olive oil of the Spanish companies can be actively sold abroad.

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