Files
Abstract
Rural tourism is an important component of integrated and sustainable
development and revitalization of villages, as well as an important factor in
encouraging the development of local agricultural and non-farmer activities in rural
areas, and also a special incentive to employment.
In many countries of the European Union rural tourism is included in the
development strategies of regions and rural areas. Rural tourism helps maintaining
the population in place, creates new jobs, and contributes to socio-economic
progress of outstanding areas.
In Voivodina nearly half of the population lives in villages and the region
has numerous resources for rural tourism development. Rural tourism can also play
an important role in increasing the diversity of the tourist offer in Voivodina.
This work highlights the importance of rural tourism in the function of the
revitalization of the village, focusing on the challenges of the environment and the
possible directions of development in the context of creating a recognizable tourist
product and brand of rural tourism in Vojvodina, which could target both domestic
and international market.