On the basis of analyzing cases of existing rural collectively owned profit-oriented construction land entering into trading market, this paper put forward several thoughts, introduced methods and paths for rural collectively owned profit-oriented construction land entering into trading market, including reforming rural collective land property right system, cultivating new rural collective economy organizations, helping them to become market entities; improving various legal systems, making clear range of construction land entering into trading market; formulating scientific benefit allocation mechanism; establishing fair and transparent decision making mechanism.