Australia’s publicly owned and managed National Parks estate has been largely quarantined from the micro-economic reforms that have been instituted across most other sectors of the economy. The public good, natural monopoly and equity arguments that are used to justify a continued dominance by the public sector in the production and provision of Park benefits are not watertight. Opening up the Parks sector to private sector competition would afford efficiency improvements for the economy as well as a range of private sector business opportunities, frequently in rural and regional Australia.