Many regional fisheries have reached crossroads and decisions must be made. Vast untapped resources exist as a potential foundation for a revitalized fishery. In addition, there exists available unemployed labor and capital in harvesting, processing, and marketing. As many of the traditional fisheries must continue at a low level due to an array of circumstances, we propose to encourage the transfer of effort to underutilized resources by paeans of price incentives. This will complement existing programs concerned primarily.with the acquisition of basic technical and biological data or long run improvements in harvesting efficiency as provided in part by the Fishing Fleet Improvement Act.