Mobile phone-enabled information delivery mechanism has the potential to reduce the knowledge gap between large and small farmers, and also across gender by creating awareness. This paper focuses on how women are receptive to the information that they receive through mobile phones, how the access to information through the mobile phone has helped them to feel empowered? What kind of information they value? And what potentially it means for their empowerment? This is done by analyzing listening behavior of farmers both men and women towards information provided through mobile phones. The study is undertaken in selected villages of two states of India Haryana and Bihar and thus also present some contrasting results across the two states. Female farmers feel that the agro advisories have helped them to increase their knowledge about farming practices which includes information about modern technologies and best practices.


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