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A New Framework for Evaluating Commodity Promotion Programs: What Can We Learn from Disaggregate Data?
Carman, Hoy F.
;
Li, Lan
;
Sexton, Richard J.
2006
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Title
A New Framework for Evaluating Commodity Promotion Programs: What Can We Learn from Disaggregate Data?
Author(s)
Carman, Hoy F.
Li, Lan
Sexton, Richard J.
Subject(s)
Marketing
Issue Date
2006
Publication Type
Conference Paper/ Presentation
DOI and Other Identifiers
10.22004/ag.econ.21229
Record Identifier
https://ageconsearch.umn.edu/record/21229
PURL Identifier
http://purl.umn.edu/21229
Language
English
Total Pages
35
Series Statement
Selected Paper 157062
Record Appears in
Agricultural and Applied Economics Association (AAEA)
>
Agricultural and Applied Economics Association (AAEA) Conferences
>
2006 Annual meeting, July 23-26, Long Beach, CA
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