APPROACH C: CHANGING CONSUMER PREFERENCES THROUGH PROMOTION AND ADVERTISING
Wood, Garland P.
1958

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Title APPROACH C: CHANGING CONSUMER PREFERENCES THROUGH PROMOTION AND ADVERTISING
Author(s) Wood, Garland P.
Subject(s)
Issue Date 1958
Publication Type Working or Discussion Paper
DOI and Other Identifiers 10.22004/ag.econ.17894
Record Identifier https://ageconsearch.umn.edu/record/17894
PURL Identifier http://purl.umn.edu/17894
Page Range 33 - 43
Total Pages 11
Series Statement Increasing Understanding of Public Problems and Policies
Record Appears in Farm Foundation > Increasing Understanding of Public Problems and Policies > Increasing Understanding of Public Problems and Policies:1958

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