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Abstract

We conduct an analysis on the current protection of geographical indication intellectual property and intangible cultural heritage of chrysanthemum resources. The following recommendations are explored and set forth: (i) Collecting and sorting the intangible cultural heritage related to chrysanthemum, and declaring the provincial and national list; (ii) Establishing the productive protection demonstration bases of intangible cultural heritage related to chrysanthemum; (iii) Strengthening the declaration of geographical indication intellectual property protection of chrysanthemum; (iv) Encouraging the use of special marks of geographical indication, and cultivating chrysanthemum brand; (v) Establishing various kinds of national quality standards of geographical indication of chrysanthemum; (vi) Implementing the double protection of intangible cultural heritage and geographical indication of traditional chrysanthemum.

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