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Abstract
Contemporary trends and objective circumstances in the global level condition a need for
changes and adaptation of social and political systems, so as human abilities would be
used in an optimal way. Economy diplomacy as the main aim of its functioning positions an
international approach in promotion of all positive values of a country, where affirmation
of our agricultural products represents an essential possibility and chance in the world
market. Cuurent international challenges implicate the essential position of a man and
having made a personality of a business diplomat, capable to implement reforms in all
levels of management. The contemporary world is being faced with huge issues in securing
production of enough quantities of healthy safe food, especially of animal origin. A number
of factors directly, but also indirectly, endanger the health of people through food. Vet
management of livestock health and production related to the increase of milk industry
and public is to improve two areas in the livestock production, and these are safety of food
and animals’ benefit. A strategic approach of the Republic of Serbia involves all relevant
subjects of the country, especially economy diplomats who represent and affirm Serbian
national, and production resources, firstly.