The negative impacts of climate change have made poverty and deforestation topics of heightened interest within global community discussions in recent years. Our study contributes to the debate over the links between poverty and deforestation by providing an alternative approach from the village level perspective, whilst broadening the range of poverty measures based on poverty proxies and subjective well-being (SWB). We use a beta regression in our empirical model. Our results suggest that there is a non-linear relationship between SWB, as well as other poverty proxies, and deforestation. We found that objective and subjective poverty measures yielded contrasting results.