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Socioeconomic, demographic and location characteristics and also opinions and views of South Korean urban females were analyzed to understand how these characteristics influence preferences for foods produced through different food production practices. Employing the generalized ordinal logistic model, it is found that education of the respondent and locations of the household have significant influence on preferences. Age and income influence these preferences to a certain extent and respondents’ opinions on the use of pesticides and importance of other food attributes have greater influence on preferences for foods produced by different practices.


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