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Abstract

From a perspective of the discussions on researches of economic able-person by researchers at home, it can be concluded that economic able-person has become the important mode promoting rural development. The research makes a discussion on the rural intelligence returning theory and points out that as a marketing action, rural intelligence returning functions directly and effectively on the supplying to rural economic able-person. The research also makes an analysis of the supplying mechanisms of rural able-person intelligence returning of the under-developed agricultural plain in Henan province. And results show that transferring of rural surplus labors takes place among provinces; farmers accelerate in returning to hometowns to make money and returning phenomena would tend to be normal. With the more and more popular the intelligence returning phenomenon in rural areas, the under-developed agricultural plain in Henan province would make enough profits.

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