This study offers an empirical framework for analyzing farmers' joint decisions to adopt organic farming practices and to seek technical (i.e., farming) information from various sources. To that end, a trivariate ordered probit model is specified and implemented in the case of organic land conversion in Crete, Greece. Findings suggest that the decisions of information acquisition and organic land conversion are indeed correlated, and different farming information sources play a complementary role. Structural policies improving the farmer's allocative ability are found to play an important role in encouraging organic farming adoption.