MARKET OPPORTUNITIES AND THREATS TO THE U.S. PORK INDUSTRY POSED BY TRACEABILITY SYSTEMS

This paper demonstrates that the U.S. pork industry is lagging its principal international competitors and major international customers in terms of developing programs for traceability, transparency, and assurance (TTA). The primary areas of weakness in U.S. TTA programs are at the producer-level and in the area of providing consumers quality assurance regarding inputs used in producing pork products. We conclude that the U.S. pork industry may diminish its competitive advantage in world pork markets if it fails to enhance its TTA programs.


Issue Date:
2001
Publication Type:
Journal Article
PURL Identifier:
http://purl.umn.edu/34265
Published in:
International Food and Agribusiness Management Review, Volume 04, Issue 3
Page range:
287-302
Total Pages:
16




 Record created 2017-04-01, last modified 2017-11-24

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