@article{GayathriDevi:48164,
      recid = {48164},
      author = {Gayathri Devi, Mekala and Samad, Madar and Davidson, Brian  and Boland, Anne-Maree},
      title = {Valuing a Clean River: A case study of Musi River,  Hyderabad, India},
      address = {2009},
      number = {420-2016-26681},
      pages = {19},
      year = {2009},
      abstract = {The current study uses contingent valuation technique to  estimate the value of clean water in river
Musi in  Hyderabad, India. The main source of pollution of the river  is untreated domestic and
industrial wastewater from the  urban area of Hyderabad. Therefore, people’s Willingness To  Pay
[WTP] for the treatment of their wastewater to  different quality levels (Level C, B & A) is
estimated  using a payment card method. Four variables were considered  to influence the
willingness to pay - number of years the  household lived in Hyderabad; individual  perceived
importance of controlling water pollution;  household income levels and proximity to the river.
The  results of the logistic regression confirmed that the  variables - perceived importance of the
respondent of  controlling water pollution and household incomes have a  significant influence on
people’s WTP. Only 30% of the  respondents were willing to pay for wastewater to be  treated to
level C. It was concluded from the survey  results that 100% cost recovery of sewerage services
and  wastewater treatment would not be possible in Hyderabad in  the current situation. However,
a phased increase in the  water tariffs accompanied with simultaneous improvements in  service
delivery mechanisms and awareness among consumers  may be successful in the long-run.},
      url = {http://ageconsearch.umn.edu/record/48164},
      doi = {https://doi.org/10.22004/ag.econ.48164},
}