Long-Run Impact of Orange-Juice Generic Advertising

This paper discusses the long-run impact of generic advertising for orange juice in the United States.


Subject(s):
Issue Date:
2006-07
Publication Type:
Report
DOI and Other Identifiers:
Record Identifier:
https://ageconsearch.umn.edu/record/36835
PURL Identifier:
http://purl.umn.edu/36835
Total Pages:
25
Series Statement:
Research Papers
2006-5




 Record created 2017-04-01, last modified 2020-10-28

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