000036727 001__ 36727
000036727 005__ 20180122205503.0
000036727 037__ $$a1326-2016-103599
000036727 041__ $$aen
000036727 245__ $$aConsumer Response to Integrated Pest Management and Organic Agriculture: An Econometric Analysis
000036727 260__ $$c1997
000036727 269__ $$a1997
000036727 300__ $$a56
000036727 336__ $$aReport
000036727 490__ $$aP
000036727 490__ $$a02137-2-97
000036727 520__ $$aWhile several studies have presented aggregate, descriptive illustrations of consumer
response to IPM, the willingness-to-purchase and willingness-to-pay for IPM produce
as a function of demographic characteristics has not received the exhaustive research
attention that has focused on organic produce. The objective of this study was to
empirically evaluate which demographic characteristics cause consumers to be more
likely to purchase IPM grown produce. A hypothetical willingness-to-purchase model
for IPM produce as well as willingness-to-pay models for both IPM and organic produce
are presented. A non-hypothetical analysis also predicts consumers who strictly
purchase only conventional produce. Income was found to be the most significant
determinant of willingness-to-purchase IPM grown produce. Participants with higher
annual incomes were more likely to express an interest in purchasing IPM produce and
also appeared less likely to strictly purchase conventional produce. Those whose
frequently purchase organic produce, those who visit farmers markets and those who
live in suburban areas were all found to be more likely to purchase IPM grown produce.
The results also indicate that females, those with higher annual incomes, younger
individuals, and those who frequently purchase organic produce are all more likely to
pay a premium for both IPM and organically grown produce.
Overall, the results of this survey give insight into the likely consumer response to
produce that is labeled as “IPM Grown.” However, before the average consumer
exhibits the same level of interest in IPM as the sample in this study, some mechanism
must be developed to educate the public about IPM.
000036727 542__ $$fLicense granted by Molly Neil (neilx018@umn.edu) on 2008-05-19T16:01:26Z (GMT):

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000036727 650__ $$aConsumer/Household Economics
000036727 650__ $$aCrop Production/Industries
000036727 650__ $$aFarm Management
000036727 700__ $$aGovindasamy, Ramu
000036727 700__ $$aItalia, John
000036727 8564_ $$s188020$$uhttps://ageconsearch.umn.edu/record/36727/files/pa970297.pdf
000036727 887__ $$ahttp://purl.umn.edu/36727
000036727 909CO $$ooai:ageconsearch.umn.edu:36727$$pGLOBAL_SET
000036727 912__ $$nSubmitted by Molly Neil (neilx018@umn.edu) on 2008-05-19T16:03:50Z
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  Previous issue date: 2008
000036727 982__ $$gRutgers University>Department of Agricultural, Food and Resource Economics>P Series
000036727 980__ $$a1326