Contents: Introduction (Need for Measures) --- Established Time Series (Electricity – Running Water – Telephones – Automobiles – All-Weather Roads – Radios – Persons per Room – Refrigerators) --- New Bench-Marks (Newspapers – Magazines – Sewing Machines, Washing Machines, Self-Heating Irons – Medical Care – Accidents – Organization Attendance) --- Gaps That Need to Be Filled --- Appendix (The Sample – Tables).