It is a necessity for France and generally speaking for the EEC now having permanent exports of beef meat to enlarge its market not only in Greece, Spain and Portugal but in other « outside » countries and primarily : Mediterranean countries, Middle East and Africa and to less extent Eastern countries. In some of them the most efficient strategy is a « joint venture » between the commercial approach and the development of agricultural and agro-allied industries projects which could contribute to the general development of this economic sector.
