@article{Pamperin:336084,
      recid = {336084},
      author = {Pamperin, Richard J},
      title = {Developing a bank marketing plan},
      journal = {Journal of Agricultural Lending},
      address = {1988},
      year = {1988},
      abstract = {Marion State Bank's (Marion, WI) development of a  marketing plan involved: 1) a strategic plan; 2) a survey  of the customer base; 3) employee education; 4) time for  employee and customer interactions; 5) unique products; and  6) efficient service delivery.},
      url = {http://ageconsearch.umn.edu/record/336084},
}