Excerpts from the report: At the request of food wholesalers in Oakland, the Industrial Development Commission made inquiries of individual wholesale food firms in the city during the fall of 1966 to determine the extent of interest in building a new market that would house all types of food wholesalers. These inquiries showed substantial interest. As a result, Mayor John H. Reading requested the Transportation and Facilities Research Division, Agricultural Research Service, to make a complete study to determine what action should be taken to improve wholesale food distribution in the Oakland area. The study began in the spring of 1967. This study had the following objectives: 1. To determine the adequacy of food marketing facilities in the Oakland area for present and future needs. 2. To develop plans and designs for improved facilities. 3. To consider sites that would be adequate to provide the most efficient means of distributing food supplies to Oakland and the surrounding area. 4. To estimate construction costs, possible operating expenses, and rental requirements. 5. To estimate possible savings and other benefits from improved food-marketing facilities.