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Abstract
Excerpts from the report Highlights: Sales of retail food stores, adjusted for seasonal influence, rose 7 percent during a 4-week period in June-July 1963 compared with a 4-week period in January-February of the same year. The increase in sales was attributed to the introduction of the Food Stamp Program in the area. Sales, unadjusted for seasonal influence, rose about 14 percent during the 4 weeks. Dollar volume of food coupons redeemed in sample stores during the Program period totaled nearly $45,000, or 9 percent of sales volume. Of the three major food groups handled by retailers, meat sales rose most--increasing 25 percent. Grocery sales rose 12 percent. Produce sales dropped nearly 10 percent, mostly because fresh produce was available from, sources other than retail food stores. Sales by individual food groups were not adjusted for seasonality.