As a good mode of getting rid of poverty, poverty alleviation through tourism can transform the advantages of local resources into industrial advantages, mobilize the local economic vitality, and effectively improve the income of farmers. Through the investigation and study of rural poverty alleviation through tourism in Enshi Prefecture, Hubei Province, this paper analyzes the model of poverty alleviation through tourism formed in Enshi Prefecture, and puts forward the corresponding recommendations according to the problems encountered in the process of poverty alleviation through tourism.