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In recent years, rapid development of rural e-commerce has promoted the development and prosperity of rural economy to a great extent, and made more local governments encourage and support the development of local e-commerce, and actively explore e-commerce development model suitable for regional characteristics. In this paper, 9 kinds of regional development models of rural e-commerce are introduced simply. Moreover, it points out that regional development of rural e-commerce focuses on market innovation, and the development model is only a reference, not a direct application, in which the key of solving the problem is to do a good job in agricultural products up-going.


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