This literature is extremely lucky classifying different approaches to innovation, as well as the perception of their most important source. Most access account with product innovation and service innovation. Economic effects of innovation are reflected primarily in their impact on the growth of productivity and efficiency. Stimulate innovation and competitiveness in profits of companies that excel in their utilization in a position to realize innovation through significant competitive advantage. In order to successfully manage innovation, companies need to develop appropriate technology strategy, as an increasingly important component of overall business strategy. This strategy must clearly define the significance of different types of innovation in the enterprise.