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CLASSIFICATION OF STRATEGIES FOR IN-STORE MERCHANDISING MANAGEMENT

Sporleder, Thomas L.; Vastine, William J.
1973
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Develops a model for classifying products on impulse purchases and contribution to profits. Also shows how to implement the model in store merchandising strategies.

Title
CLASSIFICATION OF STRATEGIES FOR IN-STORE MERCHANDISING MANAGEMENT
Author(s)
Sporleder, Thomas L.
Vastine, William J.
Subject(s)
Issue Date
1973-02
Publication Type
Journal Article
Digital Object Identifier
https://doi.org/10.22004/ag.econ.27694
Record Identifier
https://ageconsearch.umn.edu/record/27694
PURL Identifier
http://purl.umn.edu/27694
Language
English
Published in
Journal of Food Distribution Research
Volume
04
Issue
2
Page Range
70 - 78
Total Pages
9
Record Appears in
Food Distribution Research Society > Journal of Food Distribution Research

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