Measurement of Sales Response to Generic Promotion of Food Products: Seminar Proceedings
Henderson, Peter; Banks, Seymour; Myers, Lester H.; Hochman, Eithan; Hochman, Oded; Ward, Ronald W.; Forker, Olan D.; Branson, Robert E.
1973

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Title Measurement of Sales Response to Generic Promotion of Food Products: Seminar Proceedings
Author(s) Henderson, Peter
Banks, Seymour
Myers, Lester H.
Hochman, Eithan
Hochman, Oded
Ward, Ronald W.
Forker, Olan D.
Branson, Robert E.
Subject(s)
Issue Date Oct 01 1973
Publication Type Report
DOI and Other Identifiers 10.22004/ag.econ.257890
Record Identifier https://ageconsearch.umn.edu/record/257890
Language English
Total Pages 102
Series Statement MRC 73-6
Record Appears in Texas A&M University > Agribusiness, Food, and Consumer Economics Research Center > Reports

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