TY - EJOUR AB - This article investigates consumer preferences for Delacata catfish, a relatively new fillet of grade-A catfish, by conducting in-person choice experiments with tasting sessions. Panels were held at three white-tablecloth restaurants across the United States, featuring sample entrées of Delacata catfish along with sample entrées of other species of mild-tasting, white-fleshed fish. Results suggest that Delacata catfish may fare well in terms of search and experience attributes such as taste and texture, across all locations, but may face labeling challenges in certain locations. This study provides willingness-to-pay estimates and discusses possible marketing strategies to further increase market potential for the US fish industry. AU - Perolia, Daniel R. AU - Collart, Alba J. AU - Yehouenou, Lauriane DA - 2016-11 DA - 2016-11 DO - 10.22004/ag.econ.250001 DO - doi EP - 100 EP - 84 ID - 250001 IS - 3 JF - Journal of Food Distribution Research KW - Demand and Price Analysis KW - Food Consumption/Nutrition/Food Safety KW - catfish KW - choice experiment KW - conditional logit KW - taste panel KW - willingness to pay L1 - https://ageconsearch.umn.edu/record/250001/files/6-Petrolia-Collart-Yehouenou.pdf L2 - https://ageconsearch.umn.edu/record/250001/files/6-Petrolia-Collart-Yehouenou.pdf L4 - https://ageconsearch.umn.edu/record/250001/files/6-Petrolia-Collart-Yehouenou.pdf LA - eng LK - https://ageconsearch.umn.edu/record/250001/files/6-Petrolia-Collart-Yehouenou.pdf N2 - This article investigates consumer preferences for Delacata catfish, a relatively new fillet of grade-A catfish, by conducting in-person choice experiments with tasting sessions. Panels were held at three white-tablecloth restaurants across the United States, featuring sample entrées of Delacata catfish along with sample entrées of other species of mild-tasting, white-fleshed fish. Results suggest that Delacata catfish may fare well in terms of search and experience attributes such as taste and texture, across all locations, but may face labeling challenges in certain locations. This study provides willingness-to-pay estimates and discusses possible marketing strategies to further increase market potential for the US fish industry. PY - 2016-11 PY - 2016-11 SP - 84 T1 - Consumer Preferences for Delacata Catfish: A Choice Experiment with Tasting TI - Consumer Preferences for Delacata Catfish: A Choice Experiment with Tasting UR - https://ageconsearch.umn.edu/record/250001/files/6-Petrolia-Collart-Yehouenou.pdf VL - 47 Y1 - 2016-11 T2 - Journal of Food Distribution Research ER -