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National Brands versus Private Labels versus Niche Products: a graphical representation of consumers' perception

Gaviglio, Anna; Demartini, Eugenio; Pirani, Alberto; Marescotti, Maria Elena; Bertocchi, Mattia
2015
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Title
National Brands versus Private Labels versus Niche Products: a graphical representation of consumers' perception
Author(s)
Gaviglio, Anna
Demartini, Eugenio
Pirani, Alberto
Marescotti, Maria Elena
Bertocchi, Mattia
Subject(s)
Issue Date
2015-03
Publication Type
Conference Paper/ Presentation
Digital Object Identifier
https://doi.org/10.22004/ag.econ.202731
Record Identifier
https://ageconsearch.umn.edu/record/202731
PURL Identifier
http://purl.umn.edu/202731
Language
English
Total Pages
30
Record Appears in
European Association of Agricultural Economists (EAAE) > 143rd Joint EAAE/AAEA Seminar, March 25-27, 2015, Naples, Italy

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