@article{Österberg:198738,
      recid = {198738},
      author = {Österberg, Peter},
      title = {Creative Learning in Vida AB: A Case to describe  organizational learning as a function of management style},
      journal = {Scandinavian Forest Economics: Proceedings of the Biennial  Meeting of the Scandinavian Society of Forest Economics},
      address = {2006-05},
      number = {1330-2016-103690},
      pages = {441},
      year = {2006},
      abstract = {Research in general suggests management style to be an  important determinant for
organizational adaptability in  order to learn how to cope with new situations; this is  important
when major environmental changes encounters an  organization, as the organization need to
keep pace in  order to staying competitive on the market. Other research  suggests that this
kind learning take place in an implicit  communications process. It is also suggests clear  and
challenging super ordinate goal setting to be a strong  determinant to explain individual and
organizational  commitment and performance in general, and to mediate  organizational
creativity to be market-based.
During the  weekend of 8-9 January 2005, a storm, Gudrun, hit south of  Sweden with
hurricane-force. The impact of the storm was  devastating across society as it destroyed large
areas of  forest. According to the Swedish National Board of  Forestry, 75 million cubic meters
was destroyed or damages.  In this situation, the C.E.O. of Vida AB decides to buy 1  million
cubic meters of the trees that had fallen due to  the impact of Gudrun. In reality C.E.O.
committed himself  to buy 3.5 million cubic meters of fallen trees, and to  take the cost for
those parts that would proved to be  damages.
The decision made by the C.E.O. is obviously clear  and challenging, suggesting it to
make members of the  organization to commit themselves to fulfill that decision.  But how
they learned, or develop, abilities to cope with  this major change is unclear.},
      url = {http://ageconsearch.umn.edu/record/198738},
      doi = {https://doi.org/10.22004/ag.econ.198738},
}