@article{Norton:197207,
      recid = {197207},
      author = {Norton, George W. and Swinton, Scott M.},
      title = {Precision Agriculture: Global Prospects and Environmental  Implications},
      address = {2000-08},
      number = {1001-2016-78120},
      pages = {18},
      year = {2000},
      abstract = {Producers in industrialized countries have been inundated  by ideas and information
about precision agriculture (PA)  and how new site-specific management
(SSM) technologies  will revolutionize their farm operations. Conjuring  up
'Star Wars' imagery, farmers and their computerized  machinery communicate
with satellites while speeding up and  down the information highway. The farm
press has hailed the  advent of these technologies as a win-win situation,  with
higher farm profits and improved environmental  quality. Certainly the potential
is there for greater  economic returns and better environmental stewardship.
But  what exactly is precision agriculture, who is applying it,  and where? Is the
technology only relevant for developed  countries and are there implications for
markets? What is  the likelihood that environmental benefits will be  realized?
This paper addresses these questions by drawing  on literature, data and expert
opinion.},
      url = {http://ageconsearch.umn.edu/record/197207},
      doi = {https://doi.org/10.22004/ag.econ.197207},
}