@article{Chagomoka:188710,
      recid = {188710},
      author = {Chagomoka, Takemore and Afari-Sefa, Victor and Pitoro,  Raul},
      title = {Value Chain Analysis of Traditional Vegetables from Malawi  and Mozambique},
      journal = {International Food and Agribusiness Management Review},
      address = {2014-11-01},
      number = {1030-2016-83035},
      series = {Volume 17},
      pages = {28},
      month = {Nov},
      year = {2014},
      note = {The IFAMR is published quarterly by the International Food  and Agribusiness Management Association. www.ifama.org},
      abstract = {Several studies have shown that traditional vegetables  have high market potential and contribute substantially to  household incomes and nutrition. Until recently however,  the scientific and donor community often give less  attention to research on traditional vegetable crop value  chains. The resurgence of traditional vegetables’  importance in human nutrition is accompanied by a need to  understand the interactions among various actors in their  value chain to determine ways to add value to produce and  improve marketing efficiency. Based on a multistage  cross-sectional survey of 240 respondents in Malawi and  Mozambique, this study employed participatory evaluation  and market research to identify potential outlets and  target crops, and define value chain processes, including  choice of market outlets and mode of farmer-buyer linkages.  Traditional vegetable sales contributed about 35% and 30%  of smallholders’ income in Malawi and Mozambique  respectively. Linkages between value chain actors were  found to be weak; mostly based on spot market transactions,  except for those between retailers and supermarkets, which  were based on relationship marketing.},
      url = {http://ageconsearch.umn.edu/record/188710},
      doi = {https://doi.org/10.22004/ag.econ.188710},
}