@article{Abban:179491,
      recid = {179491},
      author = {Abban, Rita and Omta, S.W.F. and Aheto, John B.K. and  Scholten, Victor},
      title = {Ele Agbe in Search of a New Light in Ghana’s Shea Sector},
      journal = {International Food and Agribusiness Management Review},
      address = {2014-07-01},
      number = {1030-2016-83016},
      series = {Volume 17},
      pages = {6},
      month = {Jul},
      year = {2014},
      note = {The IFAMR is published quarterly by the International Food  and Agribusiness Management Association. For complete  library visit: www.ifama.org},
      abstract = {Ele Agbe is a Ghanaian phrase meaning “God is alive.”  Founded as a small and medium enterprise (SME), in Ghana in  1996, Ele Agbe Company is currently a dynamic business  operating in the downstream shea export sector.  Demand for  shea is increasing for skin and hair products on the  foreign market. Ele Agbe’s artisans use traditional  Ghanaian tools and methods, and the highest quality  materials available, including unique scents. The protected  knowledge build up of unique scents in its shea product mix  has given Ele Agbe its trade secret. At Ele Agbe, artisans  pass on their skills to younger generations, conducting  workshops for school groups and accepting apprentices from  throughout Ghana. The business is confronted with  challenges partly as a result of non-existent working  policy for shea and breaks or gaps in the shea supply chain  preventing it from achieving full potential. The company  needs to consider how to improve on its’ firm and business  networks given its internal and external environment in  order to expand.},
      url = {http://ageconsearch.umn.edu/record/179491},
      doi = {https://doi.org/10.22004/ag.econ.179491},
}