@article{Greiner:152153,
      recid = {152153},
      author = {Greiner, Romy and Ballweg, Julie},
      title = {Estimating the supply of on-farm biodiversity conservation  services by north Australian pastoralists: design of a  choice experiment},
      address = {2013-02},
      number = {424-2016-27138},
      pages = {19},
      year = {2013},
      abstract = {This paper reports on the experimental design process and  considerations of a discretecontinuous
choice experiment  conducted in collaboration with landholders in  northern
Australia. The purpose of the research is to  inform the design of effective and  efficient
payments-for-ecosystem services schemes to  safeguard north Australia’s biodiversity values
by  promoting the contractual provision of biodiversity  conservation services by landholders,
in particular  pastoralists and graziers.
The paper focusses in particular  on the discrete choice experimental (DCE) aspects. The  DCE
is employed to estimate landholders’ preference  heterogeneity for supplying ecosystem
services,  specifically their willingness to accept remuneration for  the on-farm conservation of
biodiversity, based on  potential program attributes. The design of the choice  experiment
draws on best practice standards (Hoyos 2010), a  recognition of the benefits of embedding
design in a  consultative process (Klojgaard et al. 2012) and recent  advances in accounting for
response certainty (Brouwer et  al. 2010; Hensher et al. 2012).
DCE design decisions  relating to attribute selection, attribute levels,  alternatives and choice
tasks are explained based on  literature, focus group discussions, expert interviews and  an
iterative process of efficient DCE design. Additional  design aspects include (i) a set of
supplementary questions  after each choice set to measure respondents’ choice  certainty and
elicit decision heuristics; (ii) embedding of  the experiment in a  socio-economic-psychological
questionnaire, and (iii)  logistical design.},
      url = {http://ageconsearch.umn.edu/record/152153},
      doi = {https://doi.org/10.22004/ag.econ.152153},
}