000138111 001__ 138111
000138111 005__ 20180122223350.0
000138111 037__ $$a1033-2016-84097
000138111 037__ $$a1033-2016-84444
000138111 041__ $$aen_US
000138111 245__ $$aCOMPARING THE LEVELS OF EXPECTATION AND SATISFACTION OF INDIAN AND FOREIGN ADVENTURE TOURISTS VISITING INDIA
000138111 260__ $$c2012-11-01
000138111 269__ $$a2012-11-01
000138111 300__ $$a10
000138111 336__ $$aJournal Article
000138111 490__ $$a6
000138111 490__ $$a3-4
000138111 520__ $$aPurpose – The present study is undertaken to explore the difference between expectation and satisfaction level of Indian and
foreign adventure tourists and the relationship between the levels of expectation and satisfaction of Indian and foreign adventure tourists.
Methodology – The data has been gathered from a sample of 300 adventure tourists comprising of 150 Indians and 150 foreigners.
A principal component analysis with varimax rotation has identified 28 relevant items, which are broadly clustered into 6 significant factors.
They are labeled as Aesthetic Appeal, Facilities, Accommodation, Information, Food and Safety and Security.
Findings – The findings of this study revealed significant differences between the levels of expectation and satisfaction of adventure tourists
of Indian and foreign origin. The level of expectation among the Indian and foreign adventure tourist is higher and, comparatively, the level
of satisfaction is lower. The level of expectation and the level of satisfaction of Indian adventure tourists are positively and significantly
correlated with respect to variables such as Aesthetic Appeal, Facilities, Safety and Security and Accommodation. For the foreign adventure
tourist, the level of expectation and level of satisfaction are positively and significantly correlated with respect to variables such as
Information, Aesthetic Appeal, Facilities and Food.
Practical Implications – The research findings will help in the promotion of adventure tourism in India.
Originality/ Value – The identified factors can be used for similar kinds of studies at different destinations. The results of the study would
be instrumental in developing strategies for ensuring more satisfied tourists.
000138111 542__ $$fLicense granted by János Lazányi (lazanyi@agr.unideb.hu) on 2012-11-06T20:28:58Z (GMT):

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000138111 650__ $$aMarketing
000138111 6531_ $$aMarketing
000138111 6531_ $$aExpectation
000138111 6531_ $$aSatisfaction
000138111 6531_ $$aPerception
000138111 6531_ $$aAdventure Tourists
000138111 700__ $$aLather, Anu Singh
000138111 700__ $$aSingh, Reena
000138111 700__ $$aSingh, K. Ajay
000138111 773__ $$d2012$$jVolume 06$$kNumber 3-4$$o14$$q5$$tAPSTRACT: Applied Studies in Agribusiness and Commerce
000138111 8564_ $$s114854$$uhttps://ageconsearch.umn.edu/record/138111/files/1COMPARING%20THE%20LEVELS.pdf
000138111 887__ $$ahttp://purl.umn.edu/138111
000138111 909CO $$ooai:ageconsearch.umn.edu:138111$$pGLOBAL_SET
000138111 912__ $$nSubmitted by János Lazányi (lazanyi@agr.unideb.hu) on 2012-11-06T20:32:05Z
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  Previous issue date: 2012-11-01
000138111 982__ $$gAPSTRACT: Applied Studies in Agribusiness and Commerce>Volume 06, Numbers 3-4, 2012
000138111 980__ $$a1033