000103630 001__ 103630
000103630 005__ 20210819131412.0
000103630 0247_ $$2doi$$a10.22004/ag.econ.103630
000103630 037__ $$a321-2016-11160
000103630 041__ $$aeng
000103630 245__ $$aConsumer Structure of the Blueberry Market: A Double Hurdle Model Approach
000103630 260__ $$c2011-05-02
000103630 269__ $$a2011-05-02
000103630 270__ $$mlshi@ufl.edu$$pShi,   Lijia
000103630 270__ $$mlahouse@ufl.edu$$pHouse,   Lisa A.
000103630 270__ $$mzfgao@ufl.edu$$pGao,   Zhifeng
000103630 300__ $$a21
000103630 336__ $$aConference Paper/ Presentation
000103630 490__ $$aSelected Paper
000103630 490__ $$a12715
000103630 500__ $$aReplaced with revised version of paper 07/14/11.
000103630 520__ $$aRapid growth has been observed in the fresh blueberry market since 2000, but at the same time, there is no obvious consumption increase in the market for frozen blueberries. In this study, we analyze the different consumer structures in the fresh and frozen blueberry markets by classifying consumers into “buyers”, “potential buyers” and “non-buyers” of blueberries. A double hurdle count data model is used. The results show that while the fresh blueberry market is mainly composed of buyers, most of the consumers in the frozen blueberry market are non-buyers. The difference in growth trends may be due to the fact that it is more difficult to convert non-buyers to buyers than to increase consumption of buyers.
000103630 546__ $$aEnglish
000103630 650__ $$aAgribusiness
000103630 650__ $$aConsumer/Household Economics
000103630 650__ $$aFood Consumption/Nutrition/Food Safety
000103630 650__ $$aMarketing
000103630 6531_ $$aFresh and Frozen Blueberry
000103630 6531_ $$aDouble Hurdle Count Data Model
000103630 6531_ $$aConsumer Structure
000103630 6531_ $$aBuyer
000103630 6531_ $$aPotential Buyer
000103630 6531_ $$aNon-buyer
000103630 700__ $$aShi, Lijia
000103630 700__ $$aHouse, Lisa
000103630 700__ $$aGao, Zhifeng
000103630 8564_ $$9e09e5c04-80ca-4260-abf6-8839dc5fee3b$$s633814$$uhttps://ageconsearch.umn.edu/record/103630/files/AAEA%20paper%202.pdf
000103630 887__ $$ahttp://purl.umn.edu/103630
000103630 909CO $$ooai:ageconsearch.umn.edu:103630$$pGLOBAL_SET
000103630 912__ $$nSubmitted by Lijia Shi (lshi@ufl.edu) on 2011-05-03T03:48:36Z
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  Previous issue date: 2011-05-02
000103630 913__ $$aLicense granted by Lijia Shi (lshi@ufl.edu) on 2011-05-03 (GMT):

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000103630 980__ $$a321
000103630 982__ $$gAgricultural and Applied Economics Association>2011 Annual Meeting, July 24-26, 2011, Pittsburgh, Pennsylvania