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Publication Type:

  • 17

Journals:

  • 14
  • 2
  • 1

Volume:

  • 2
  • 7
  • 5
  • 1
  • 1
  • 1

Issue/ Number:

  • 2
  • 12
  • 1
  • 1
  • 1
AgEcon Search 17 records found 1 - 10next  jump to record: Search took 0.06 seconds. 
1.
The discussion stresses that the constant need for success felt by the local governments forces them to reach for the territorial marketing tools in seemingly uncharacter [...]
English | 2012 | Journal Article |
2.
Over the recent years activities in the field of territorial marketing have been gaining in importance in Poland. Specially programmed marketing activities enable commune [...]
2015-10 | Journal Article |
3.
Local governments recognize the need to create the desired image of their region and, hence, their search for lasting factors distinguishing the regional identity. Cultur [...]
English | 2013 | Journal Article |
4.
In the local community there are always discrepancies between the needs of the group and ways to meet those needs and expectations, so the local government systematically [...]
English | 2011 | Journal Article |
5.
This study evaluated the activity of local authorities of 14 Polish Green Lungs region municipalities in the implementation of marketing activities with particular emphas [...]
English | 2011 | Journal Article |
6.
Stimulating capital inϐlow of high-tech investment and supporting knowledge-based ventures are key activities building an innovative regional economy. Regional authoriti [...]
English | 2012 | Journal Article |
7.
The aim of the study is the attempt at estimating the level of the local government units’ involvement in a promotional activity through the Internet in the context of [...]
English | 2014-04 | Journal Article |
8.
The author presents the characteristics and major conditions and stages of the positioning strategies adopted by territorial entities. The discussed issues are referred t [...]
English | 2011 | Journal Article |
9.
Organizing territorial marketing events is an idea of creating places and objects which people identify with the region. The analysis in the paper shows that the best cha [...]
2012-03 | Journal Article |
10.
Undoubtedly territorial marketing (space marketing) has been recently one of the fastest growing areas of marketing theory and practice. We can observe a significant incr [...]
2015-12 | Journal Article |

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