REDUCING CONSUMPTION OF FOOD WITH HIGH LEVEL OF FAT, SUGAR AND/OR SALT AMONG YOUNG GENERATION

The young generation is the most influenced and vulnerable segment of the market. Food with high level of fat, sugar and/or salt are popularised for this segment. At the same time nearly 7 people die of obesity or from complications of obesity in Hungary each hour – one every 9 minutes. Less than 10% of youth are of the belief of eating healthy and more then one third of youth don’t take care about healthy eating. The young generation can be especially influenced by use of well-known persons, prize games and free gifts. The idea of fat tax’s introduction could be an obvious proposal.


Issue Date:
2010
Publication Type:
Journal Article
DOI and Other Identifiers:
HU-ISSN 1789-221X (Other)
PURL Identifier:
http://purl.umn.edu/91117
Published in:
APSTRACT: Applied Studies in Agribusiness and Commerce, Volume 04, Number 1-2
Page range:
85-91
Total Pages:
7
Series Statement:
4
1-2




 Record created 2017-04-01, last modified 2017-08-25

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